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LANGHAM HOSPITALITY GROUP OFFICIALLY LAUNCHES IN SYDNEY

August 8, 2012

Langham Hospitality Group has arrived in Sydney with the acquisition of The Observatory Hotel which becomes The Langham, Sydney today. The property will be a truly glittering centerpiece amidst the city’s renowned landmarks and gives Langham a strategic position for brand expansion in this key feeder city.

Located near Sydney’s historical Rocks district and the Central Business District, the hotel is the ideal luxury base from which to conduct business and to explore the city. The hotel is nestled near the vibrant harbour and the world-famous Sydney Harbour Bridge and Sydney Opera House, close to the bustling heart of the city with its fine selection of shops, museums, galleries and restaurants.

“The Langham represents a true legend in the history of luxury hotels since 1865. We are delighted to bring The Langham’s enchanting hospitality to Sydney,” said Brett Butcher, Chief Executive Officer of Langham Hospitality Group.

“This acquisition signifies the group’s plans for a long-term strategic expansion and be a major player in the quality end of the market in the Pacific region. We will be investing in progressive refurbishment to position this hotel at the very top of the luxury hospitality sector in Sydney,” continued Brett Butcher.

To experience The Langham, Sydney, please log onto sydney.langhamhotels.com.au for bookings.

About Langham Hospitality Group

Langham Hospitality Group encompasses a family of distinctive hospitality brands which include hotels, resorts, residential serviced apartments, restaurants and spas, located on four continents.

It takes its name from the legendary Langham in London which was opened in 1865 as Europe's first Grand Hotel. For almost 150 years, this flagship hotel has represented sophisticated and gracious hospitality, a philosophy that reflects elegance in design, innovation in hospitality, genuine service and captivation of the senses across all properties.

The brands include the luxurious Langham and Langham Place, the upscale Eaton Luxe, midscale Eaton Smart and the award-winning Chuan Spa.

The Langham is where guests can enjoy service with poise and be enchanted by our innovation and traditions while Langham Place, the fun sibling of The Langham, is about living the 21st century through design, technology and attitude, epitomising stimulating hospitality.

Eaton, a premium member brand, aims to surprise and delight our guests with a value-for-money proposition that delivers a stylish, modern level of comfort with spirited, can-do service.

Currently 29 member hotels are open or in the pipeline across four continents.

Langham Hospitality Group is a wholly-owned subsidiary of Great Eagle Holdings (Stock Code: 0041) which was founded in 1963 and listed on the Hong Kong Stock Exchange in 1972.

Reservations for either Langham or Eaton properties can be made by logging onto langhamhospitalitygroup.com

EUROPE:
The Langham, London

NORTH AMERICA & CARIBBEAN:
The Langham, Boston
The Langham, Huntington Hotel & Spa, Pasadena
The Langham, Chicago (opening soon)
Langham Place, Resort + Spa, Port St. George, Bahamas (opening soon)

PACIFIC:
The Langham, Auckland
The Langham, Melbourne

ASIA:
China

The Langham, Xintiandi, Shanghai
The Langham, Yangtze, Shanghai
The Langham, Haikou, Hainan (opening soon)
The Langham, Shenzhen (opening soon)

Langham Place, Beijing Capital Airport
Langham Place, Dalian (opening soon)
Langham Place, EDZ, Guangzhou (opening soon)
Langham Place, Guangzhou (opening soon)
Langham Place, Ningbo Culture Plaza, Ningbo (opening soon)
Langham Place, Xiamen (opening soon)

China (continued)
88 Xintiandi, Shanghai
Eaton Luxe, Nanqiao, Shanghai
Eaton Luxe, Xinqiao, Shanghai (opening soon)
Eaton Luxe, Shajing, Shenzhen (opening soon)

Hong Kong
The Langham, Hong Kong
Langham Place, Mongkok, Hong Kong
Eaton Smart Hong Kong

India:
Eaton Smart, New Delhi Airport Transit Hotel
Eaton Smart, Lavasa (opening soon)
Langham Place, Koregaon Park, Pune (opening soon)
Langham Place, Lavasa (opening soon)

Indonesia:
Eaton Luxe, Nirwana Bali (opening soon)


Sherona Shng
Vice President - Communications and Public Relations
Langham Hospitality Group
Tel: (852) 3552 3938
Fax: (852) 3552 3902
Email: sherona.shng@langhamhotels.com
Floria Wun
Director of Public Relations (International)
Langham Hospitality Group
Tel: (852) 3552 3823
Fax: (852) 3552 3902
Email: floria.wun @langhamhotels.com