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LANGHAM HOTELS INTERNATIONAL ESTABLISHES NEW PARTNERSHIP WITH JAPAN AIRLINES

(Hong Kong – 15 September 2005) --- Langham Hotels International (LHI) announces its new strategic partnership with Japan Airlines (JAL) to offer value-added frequent flyer mileage benefits for members who stay at LHI’s worldwide hotels portfolio.

Under the new partnership, over 17 million JAL Mileage Bank (JMB) members can earn mileage benefits when staying in any of the hotels under LHI in five gateway cities across the four continents, namely London, Boston, Hong Kong, Melbourne and Auckland. JMB members can receive 500 miles per stay at Langham Hotels and 300 miles per stay at The Eaton Hotel, Hong Kong.

“The addition of Japan Airlines further strengthens our growing list of airlines partnerships. We believe our collaboration with JAL, Japan’s national carrier with extensive membership base, will effectively expand LHI’s presence in the Japanese market. Through a series of joint marketing initiatives, we will introduce Langham’s luxurious hotel experience to JAL’s premium customers,” said Brett Butcher, Senior Vice President – Sales & Marketing of Langham Hotels International.

“JAL Mileage Bank is pleased to welcome Langham Hotels International into the Programme,” said Masao Iguchi, Vice President, Loyalty Marketing, Japan Airlines International Co., Ltd. “With this partnership, we look forward to providing an even more rewarding proposition to our 17.64 million members worldwide.”

LHI now has 9 partnerships with leading airlines, bringing the total number of Frequent Flyer Programme members able to earn mileage benefits at our hotels to over 60 million worldwide.

Background Notes:

Langham has a legendary hotel heritage dating back to 1865 when the Langham Hotel in London originally opened as Europe’s first Grand Hotel. For 140 years, this flagship hotel has been at the forefront of sophisticated and gracious hospitality. Today, all Langham Hotels worldwide inherit the same philosophy that reflects elegance, continuous innovation and genuine hospitality creating a truly unique hotel experience.

Langham Hotels International (LHI) features six properties with over 2,700 rooms in five gateway cities across the four continents, namely, London, Boston, Hong Kong (2), Melbourne and Auckland. In each city Langham Hotels is associated with the prestigious “The Leading Hotels of the World” group which represents some of the world’s finest luxury hotels.

LHI is wholly owned by Great Eagle Holdings Limited, a publicly listed company (HKSE: 41) which was founded in 1963 and was listed on the Hong Kong Stock Exchange in 1972.

About Japan Airlines:

Asia's biggest airline group, Japan Airlines ranks third in the world in terms of total sales revenues, is the sixth largest airline group in the world in terms of passengers carried and eighth in the world in terms of traffic performance (revenue ton kilometres).

The JAL Group operates in two closely coordinated companies, Japan Airlines International - which handles all international passenger and cargo business - and Japan Airlines Domestic, operating all domestic passenger business. Coordinating the group is Japan Airlines Corporation, a holding company.

Originally founded in 1951 for domestic operations, JAL launched international services in February 1954. Today, JAL Group airlines serve 208 airports in 35 countries and territories, including 61 airports in Japan. The Group network extends over 227 international passenger routes and 36 international cargo routes. The JAL Group domestic network covers 166 routes (as of April 2005). Altogether, the 10 airlines of the JAL Group make a total of nearly 1,200 flights a day on domestic and international routes. (JALI, JALJ, JAA, JAZ, JTA, JEX, J-AIR, RAC, HAC, JAC).

JAL Group operates a fleet of 284 aircraft including 79 Boeing 747s and was the first airline in the world to take delivery of 100 Boeing 747 aircraft.

For more information, visit www.jal.com.

About JAL Mileage Bank:

JAL Mileage Bank (JMB) is JAL’s frequent flyer programme, that allows JMB members to exchange frequent flyer miles earned from flying, hotel stays, dining, shopping and so on for many different awards such as tickets for domestic and international flights. As of June 2005, over 17.64 million customers worldwide have been enrolled in JMB.

For information of Langham Hotels International, please visit www.langhamhotels.com
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For media enquiries, please contact:

Sherona Shng
Director of Public Relations
Langham Hotels International
Tel: (852) 3552 3938
Fax: (852) 3552 3902
Email: sherona.shng@langhamhotels.com

 



     
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